Slogan feedback

From this feedback, we have a clear favourite,

The slogan will be...

'Your music, your way'

Practice camera angles

Preliminary task

What was the task?

The task was to create a mock up of a magazine front cover and contents page for a school magazine using photoshop.

How did it help me?

Although I had quite an idea of how to use photoshop (though previous use in photography editing and past media classes|), it helped to me familiarise myself with photoshop e.g. how to insert shapes, change their opacity and gave me a reminder of how to install interesting fonts from 'dafont' onto photoshop. 

This task also helped me to create layout for a magazine displaying all the codes and conventions e.g. the barcode and where to place it; this was the most helpful thing about this task as it is easy to annotate many magazines, but, until you have created a mock-up one for yourself, it creates a clearer understanding of what your magazine needs, where to place items and the type of language used.

Strengths

•  I like the angle of the photo as it allows for text either side and covers most the page. 
•  I have used a clear font so it is easy to read. 
•  It has a clear and structured layout so it looks tidy and easy to follow.

Weaknesses

• It is very plain and not exciting e.g. no clear colour scheme has been established and there is nothing exciting (reader incentives|) e.g.'EXCLUSIVE'. 
• Another weakness is that there nothing stating the price of the magazine so the reader doesn't know how much they are paying (even if the magazine was free they wouldn't know- this may deter the ready away from taking one as they think they have to pay.)
• The writing isn't clear for the cover lines (especially the purple as it doesn't stand out enough and fades into the background.)
• Contents page- text, numbers and boxes aren't positioned correctly

How I can encorporate learning from this task into my production work

From this task I can establish what I what I liked for my magazine front cover, what i disliked/ need improving on for my production.

Experimenting with title fonts

Having played around on 'dafont', I picked (and narrowed down) a few of my favourite fonts that I liked for my title and then recreated it (on the right hand side) with one of my possible title names 'Motion' to get a feel of what it would look like, and ultimately, help me decide on my font title.

Slogan ideas

Here are some of my slogans ideas for my magazine-

- Feel the motion
- Buy IT, Read IT, Love IT
- Music to your eyes
- It's all in the motion
- You RnB pick up
- Read 'n' Buy
- love, listen, read
- RnB- music how it should be
- Your music, your way
- Anytime, anyplace, motion
- More than just music
- Read 'n' believe

Magazine name ideas

For this task, I showed my target audience potential name ideas for my music magazine and asked them what where their favourite and why and what ones they least liked and why

This  was the mind map I had presented to them. I divided up the name ideas into 4 categories: current RnB, classic RnB, Upbeat names and hiphop related, this would make it easier for them to feedback and give me an insight into what type of RnB my audience are most interested in.

From these interviews it was clear that the least liked magazine names came from the 'classic RnB' section.

I found that people often favoured the upbeat names such as hype, B.E.A.T, and DTB (drop the beat.)

People often took a particular liking to the names 'Latch' and 'Motion'.

Names people often didn't take a liking to was 'extcasy' as they felt it was inappropriate and portrayed the wrong vibe especially if a younger person wishes to read it.

My personal opinion:
I personally am a fan of the names latch and DTB and Motion.

Photoshoot plan, ideas and audience feedback

Photo shoot day 1- 12/12/15

Location- My house
Clothing- current/trendy smart casual clothing, preference brand: Topshop

Ideally, I would like the model to be wearing their own casual clothing as it creates a relatable idea of fashion e.g. what is suitable/fashionable towards the audience. This establishes a connection between the reader and the magazine as they may like an item of clothing and want to wear something similar as it is wearable and not too extravagant like how most celebrities dress for magazines.

I have also used everyday non-artificial settings e.g. house as most of my target audience would still be in education therefore they can relate to everyday, non-artificial settings.

I think that using these relatable settings my magazine would stand out more as it is unlikely that a magazine would do a photoshoot in an everyday setting, again reinforcing a relatable vibe.

Having asked my target audience ( a survey of 56 people) over 88% of participants agreed that using everyday settings to take photos of people in causal clothing would attract them more to buying a magazine compared to a more formal one.














Any problems and how I overcame them:

• one model arrived wearing all white, due to the photos being in black and white I had to offer them a change of clothing so that they wouldn't be disguised into the background
• Some photos didn't fit my criteria so I had to take some photos in school to compensate for 'unusable photos'

Canva- Summary

Why people use the media

Why people use the media from sophiefishermedia

Problems that I encountered and how I resolved them:

After having completed this task on the software 'Go Animate' I was unable to upload it onto my blog as the 14 day free trail had expired. I have recreated my work using powerpoint and uploading it onto slideshare as I felt it was a suitable software to present the uses and gratifications theory on.

What was the task?

The task was to understand why people use the media, this was best explained through Blumner and Katz Uses and Gratifications theory

What did I learn?

I learnt that their was valid reasons as to why a person may chose to listen to/read a certain type of media and that these people do it according to their needs for it e.g. a stressful day may lead to someone wanting to watch an entertainment program or students may watch documentaries to be informed on a certain topic

How will this information help improve my work?

Knowing this information, I can now create a magazine that will provide the correct uses that my audience would like it to be used for, ideally it would be used for the purpose of information, entertainment and escapsim (the interviews I conducted also helped me to understand this.)